Universities and other scientific institutions are increasingly seeking to communicate with globally dispersed audiences, either because student recruitment has become a global market or because their science impacts on other world regions (such as developing countries).

This event will seek to explore how the relationship between press officers and more dispersed journalistic audiences can be made more effective. Press officers will find out about how the nature of the media varies globally and why their usual communication strategies won’t always work. Journalists will get the opportunity to network with press officers with research that may well have major implications for their readers.

Cost (including networking lunch): £50 Stempra members, £70 non-Stempra members, free for those registered for WCSJ Conference (Stempra membership: £15 from www.stempra.org.uk)

Special offer for Stempra members only: For £100 plus VAT Stempra members can attend this event and the rest of the first day of the conference, including sessions on New Media and Philanthropy, Nick Davies of Flat Earth News, coverage of evolution and creationism and networking events see www.wcsj2009.org.

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