24. A picture of health? Who shapes public opinion on pharma?

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Biomedical Strand

The public reputation of the pharmaceutical industry has fallen precipitously over the last decade, according to opinion surveys, along with the industry’s market capitalization. Does the industry deserve this loss in public support, or has the media played a role in it, by portraying drug companies in a negative light? This panel will discuss public perceptions of the drug industry, and ask: is press coverage too critical of it — or not critical enough?

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24_Vera Sharav.pdf1.31 MB
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Place & time
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Robert Perks Room
Date & Time: 
Thursday, July 2, 2009 - 11:30 - 13:00
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