The media plays a pivotal role in raising awareness about cancer and promoting informed debate about improving treatment and care. However, the quality of coverage is often poor - particularly the reporting of cancer breakthroughs. Cancer is a challenging topic to cover well. Journalists often face problems in accessing accurate information, finding credible sources and resisting the pressure to sensationalise stories. This session will explore how journalists can report cancer breakthroughs in a more balanced manner.

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Session 27.mp3